During his tenure as Senior Designer at Tasty Concepts, Yordan Silvera played a pivotal role in shaping the brand identity and retail experience for Maravelouz Markets. Collaborating closely with the client's marketing team and a talented group of designers, he developed a cohesive brand that extended across various touchpoints, including packaging, environmental design, and directional signage.
Yordan's approach ensured a seamless and engaging user experience, with carefully crafted packaging that resonated with the brand's ethos and store interiors that invited and inspired shoppers. The project not only involved the visual aesthetics but also the strategic integration of brand components into the overall retail environment, creating a unified and immersive shopping experience.
