For over two years, Yordan Silvera was the driving force behind Capital One Cafes’ creative direction. Heading up a talented team, he oversaw a wide range of projects, from social media ads to major marketing campaigns for grand openings. This included design and messaging for effective signage and wayfinding systems, crafting compelling out-of-home advertising, and engaging web content. Under his leadership, the cafes' brand identity and marketing material thrived, ensuring a consistent and memorable customer experience across various platforms.
