Yordan Silvera led the branding for The Jefferson Hotel, a luxury destination in Washington, DC. The project started with a captivating logo that reflected the hotel's rich history and architectural grandeur, balancing sophistication with modernity. This logo set the foundation for a comprehensive branding strategy, ensuring that every element, from the website design to menus and signage, reflected the hotel's elegance and attention to detail.
The work also included designing collateral pieces that blended seamlessly with the hotel's ambiance, enhancing the overall guest experience. This successful execution helped establish The Jefferson Hotel as a standout destination in DC’s competitive hospitality market, reinforcing its reputation for exceptional service.
